Are You In the Hunt?

Hunting for success

Why is it that young pups believe the next big customer lies just around the corner?  What’s not to love about this optimism?  For in it exists the creative drive often needed to reach people. 

I just read a report that said social media had no impact on retail sales.  Does this mean we should all abandon SM?  Of course not.  SM is still very young and there is a lot to be learned.  I would argue that SM is a unique platform for connecting with people.  More importantly, it is …

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A Southerner’s Perspective

I’m not from around here. vyd-600x400.jpg

Napa Valley can be an intimidating place. If the idea of wine with its white tablecloths and sommeliers weren’t intimidating enough, there’s all of that terminology that you need to understand. There are “appellations” (not to be confused with the Appalachians) and “terroir” (which isn’t to be confused with terror unless you’re a southerner who doesn’t speak French very well.) I’ve barely managed to adapt to the new directional perspective required when the coasts changed sides from left to …

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